[Helping Aspiring Entrepreneurs Break Out & Build their Creative Vision]
- The Small Biz Hit List: From marketing, to design, to social media, to directory listings, the Small Biz Hit List is jammed-packed with essential resources for entrepreneurial newbies and novices alike!
- Financial Exit Strategy Budgeting Worksheet: A great tool to help you put together a personal financial budget, whether you’re trying to figure out your target salary range, or planning out your startup costs for flying solo as an entrepreneur or independent freelancer.
- Competitive Analysis Worksheet A competitive analysis compares your business’ service or product offerings with your closest competitors who offer similar products or services, sometimes within the same or similar market segment. Utilize this nifty worksheet to better understand who your competition are, how they are positioning themselves in the market, and ultimately how you will uniquely position your own brand.
Individual Small Business Coaching
Using my 3-tier process, I help you Create, Build and Grow your small business through a comprehensive model that takes into account that not everyone is at the same place in their business, and may have different needs within 1 or all of the tiers. Whether you’re a part-time, full-time or aspiring entrepreneur or freelance professional, my job is help you break out of the 9 to 5 and create a business model and plan that represents the vision of your brand and builds toward the sustainability of your business. Customized project packages available.
Let’s Get It Goin’! Business Quick Start Program
The “Let’s Get It Goin’!” Program is designed to help you build a side business with the goal of exiting your current job in 12-18 months. Or if you already have a side business, formalizing your plan to grow your business and transition into the next phase of your vision. Includes 3 personalized planning sessions (via phone) and creative planning worksheets to evaluate your options, set tangible goals, lay a solid foundation for your business and start testing your idea in the market. Plus ongoing email communication for support, advice & feedback.
A deep-dive look at your brand from top-down – what’s working? What’s not? How can we fix it and optimize it to look, sounds, communicate and sell better? We’ll examine everything from your visual brand identity, to messaging, user experience, sales and marketing strategy and more, to ensure that your website and branding materials are communicating an effective, unique, cohesive brand message that resonates with your target customer. Includes a full written analysis of your existing website, social media presence, and additional branding tools, and a 45 minute phone consultation to discuss feedback, questions and action items for moving forward.
Small Biz E-Course: “Going From Employee to Entrepreneur”
This course is for aspiring entrepreneurial rockstars, killer creatives, stellar freelancers of all walks of life who want to live the independent life, and make money doing it! With in-depth tutorials, action-packed activities to put your knowledge into action, interactive discussion forums to ask myself and your peers questions & get feedback, and a free one-on-one coaching session, the course provides ALL of the essential creative, operational, financial, marketing and sales knowledge you need to get your idea off the ground and on its way to becoming something sustainable!
Small Biz E-Book: “Going From Employee to Entrepreneur”
Escape the 9 to 5 and join the ranks of the happily and abundantly self-employed. With all the same great in-depth content as the “From Employee to Entrepreneur” E-Course, but in a perfectly convenient and illustrated early-edition E-Book format. It includes in-depth tutorials, action-packed activities, and covers just about all of the essential creative, operational, financial, marketing and sales knowledge you need to get your idea off the ground and gaining traction.
Speaking & Workshops
I have lead workshops and presentations on personal branding, effective career transition and other fun life purpose topics for a number of colleges and institutions including Parsons The New School for Design, Boston University, Pace University, Touro College and the Newark Public Schools. With a combination of personable stage presence, interesting and relevant content, and pretty solid multimedia chops, my goal is to create interactive presentations that get the audience thinking and asking the questions that leave them walking away with tangible value!